Websites 101
If you're a business owner and you want to understand how websites work, then you're in the right place!
Start here
Website Basics
Understand the fundamentals of how websites work, including domains, hosting, SSL, website platforms, and more.
Learn the basicsPlan first
Website Planning
Learn how to define your goals, understand your audience, organize your content, and build a website designed for long-term success.
Build your planStay safe
Website Security
Website security isn't just about technology. Build the habits that help keep your website and online accounts secure.
Secure your siteBe discoverable
SEO & AI Search
SEO is about more than rankings. Discover how useful content, thoughtful organization, and trust help search engines and AI connect people with your website.
Improve search visibilityMeasure results
Website Analytics
Measure what matters by understanding how people find, use, and interact with your website. Discover how analytics can help you make informed decisions and continuously improve your website.
Measure what mattersRespect privacy
Website Privacy
Respect your visitor's privacy by understanding how websites collect, use, and protect personal information through transparent, responsible data practices.
Understand PrivacyIterate
Website Improvements
Great websites are never finished. Learn how to prioritize improvements, measure results, and continuously refine your content, user experience, and search visibility.
Plan improvementsWork smarter
AI Automation
Work smarter by using AI to automate repetitive tasks, uncover insights, and support your website without replacing human expertise.
Explore AI ideas